0161 776 4601
0161 776 4601

Market research

With some marketing, it is very difficult to measure results, yet market research - solid information about your customers and how they react to marketing - is vital for business success.

Making market research easy

The traditional way to perform market research is to ask questions of a select sample of people and note their responses. This is slow, time consuming and error prone. There is a simpler option - Why not watch how your customers react when you send them something?

How we can help you

Imagine that you could find out what people were typing into search engines to find you website? Imagine that you could find out which parts of your website were the most interesting? You would know what was in demand with your customers and concentrate on that service or product. You could put your effort were it would earn the most return.

We can help you do this. It does not cost buckets of cash - quite the opposite - it is probably the most cost effective market research you will ever do. To find out more about this why not drop us an email and find out how to find out what is really going on?

Case Study - Email marketing

Marketing graph from email campaign
Marketing graph from email campaign
In this example GemBiz sent out an email news letter to a variety of contacts. This newsletter then resulted in a doubling of hits to our website for a period of two days. This type of marketing:-
  • Increases your company profile
  • Directs people to new information or products
  • Can be used as a stratergy leading to sales

Who, what and when

Click throughs
Click throughs
With email campaigns these clicks throughs to your web site can be analysed in more detail so that you can find out.
  • Which pages in your web site are being clicked on
  • How often these pages are being clicked on
  • Who clicked on your pages
  • When they clicked onto your web site
This information can then be used to improve your marketing.