Websites for Hobbies, leisure and Entertainment
Leisure, hobbies and entertainment can consume their devotees time to a large extent. If some one is looking to be involved in an area covered by your business then you need to be able to give them a good overview of what you offer and what they can expect. The website can be used to paint a picture of the club, society or business. It can
- Mark out costs of events or experiences.
- List upcoming events.
- Be used in conjunction with email newsletters to target past customers.
- Be used in other publicity material such as hand outs, radio interviews or posters.
Stay current and up-to-date
The biggest advantage of the website is that it gives you the ability to stay current and up to date. A website should be updateable by its owner with having to go back to the web designer (and ALL GemBiz websites offer this capability) so that you can add events, price changes, cancellations and so on.
Given below are two examples. Shooting instructor is a one-man business who organises shoots as well as teaching you how to shoot correctly and safely. He uses the website to show his credentials as well as to give an idea of what can be expected on a course. The purposes of this website is to act as secondary information as a large amount of work in this area is highly dependent on personal recommendation. The website let potential customers 'check him out' and gain the reassurance they need to let them contact him.
North Wales Gliding Club is a members' club. They are dependent on new members and also wish to promote gliding as a hobby and leisure activity. They also promote businesses, such as bed and breakfasts or pubs and restaurants in the area local to where they fly. As they offer trail flights the website plays a crucial role in attracting interest from members of the public. The website is used in conjunction with other publicity such as radio and television orlocal newspapers. It has been very successful for the club and now forms an integral part of their marketing.



